MenminMade is a playful, art-driven brand celebrating all things cute, colorful, and delightfully chaotic. My role is to bring that personality to life through email campaigns and web graphics that felt as joyful and handmade as the products themselves.
Collaborating closely with owner & artist Paulina Hong, I designed modular email layouts and dynamic banner systems that balanced bright illustrations with bold typography, ensuring every drop of personality shined through while keeping things pixel-perfect.
I then deployed each design directly in Klaviyo, fine-tuning responsive layouts and testing across devices to make sure every click felt seamless (and every CTA button looked just as cheeky on mobile).
From towel drops to artist collabs, these campaigns focused on storytelling through color, texture, and tone — turning everyday product emails into little love letters from the brand. 💌
