Working with Élan Beauté on their Summer Cooler & Boardwalk Collection, I had the pleasure of developing a vibrant and playful branding experience. Known for their monthly themed packaging, Élan Beauté wanted to evoke the refreshing and carefree vibes of summer through this collection.
By incorporating bright, cheerful colors and nostalgic patterns, I created packaging that resonates with the essence of sun-soaked days and breezy boardwalk nights. The design elements, inspired by summer cooler items and the lively atmosphere of a seaside boardwalk, brought a fun and engaging touch to the collection—making these lash supplies a standout in the beauty market.
