The Velour Lash Tray collection
Project Details
Typography
Photography
Typography
Product Design
Package Design
Die-Line Creation
Creative Direction
Typography
Photography
Typography
Product Design
Package Design
Die-Line Creation
Creative Direction
The Brief
The Velour lash tray collection is a permanent product addition to élan beauté's current lash tray lineup. elan beaute is an lash extension & supplies company focused on uplifting and providing a safe space for ash artist alike, they're a renowned for supplying high-quality products for both professional lash artists and everyday consumers.
Designed to be the most matte and boldest lash line collection to date, the Velour Collection evokes the feeling of, timeless elegancy & luxe detailing by utilizing gold foiling with the inclusion of Didot, a timeless serif font. Graphic elements such as crescent shapes, stars & sparkles were key components to reinforce the "out of this world" luxuruy feeling.
The Velour lash tray collection is a permanent product addition to élan beauté's current lash tray lineup. elan beaute is an lash extension & supplies company focused on uplifting and providing a safe space for ash artist alike, they're a renowned for supplying high-quality products for both professional lash artists and everyday consumers.
Designed to be the most matte and boldest lash line collection to date, the Velour Collection evokes the feeling of, timeless elegancy & luxe detailing by utilizing gold foiling with the inclusion of Didot, a timeless serif font. Graphic elements such as crescent shapes, stars & sparkles were key components to reinforce the "out of this world" luxuruy feeling.
